Satya Nadella warns AI companies must earn public trust for the impact of the work

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The CEO of Microsoft, Satya Nadella, issued a warning that the competing technology giants AI race they need to ensure that they develop emerging technologies in a socially acceptable manner.
Nadella said in an interview with The Wall Street Journal that a handful of companies at the forefront of the AI race seeking large sums of resources to expand may make a compelling case for public and concern over the safety of AI and its impact on workers.
“You can't say, hey, all the white-collar jobs are gone and this can be a weapon and we're going to use all the power to build data centers,” Nadella told the Journal.
He added that he doesn't think society will tolerate a few AI models and companies “doing all the learning in the world.”
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Microsoft CEO Satya Nadella said AI leaders need public buy-in amid concerns about AI's impact on workers and security implications. (Chona Kasinger/Bloomberg via Getty Images)
Nadella went on to say that company leaders who are looking at AI as a way to eliminate jobs and reduce costs are looking at the wrong technology, saying that they should think about “reengineering the work” to better utilize the skills of their employees. I Microsoft CEO he said companies need to have both human capital and AI capabilities that he calls “token capital.”
That can serve as a “recipe” for how firms in every economy can use both AI and workersalthough he admits that “there is a lot of change management, a lot of migration, but there is a way.”
The combination of information available from people and AI can create a “continuous learning process” and the character of companies will be defined by the “secret information they contain” from both sources, Nadella said.
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| A ticker | Security | Finally | Change | Change % |
|---|---|---|---|---|
| MSFT | MICROSOFT CORP. | 367.34 | -12.06 |
-3.18% |
He added that companies will have to take concrete steps to persuade the public and workers in this regard economic opportunities forward, as narrative alone will not be enough.
“No narrative will do because where we are now, we have to take the journey,” Nadella told the Journal. “Now we have to do the hard work to get public approval.”
Microsoft has recently entered the AI race to offer cheaper models aimed at reducing prices for customers, as many face rising debt amid a push to use AI tools in operations.
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Microsoft is looking at new ways to market low-cost AI tools through its Copilot platform. (Cesc Maymo)
This move aims to shift the focus of AI output from frontier modelers to pricing models by offering them through its Copilot platform.
Microsoft is a long-term partner ChatGPT-maker OpenAIalthough the companies recently reached an agreement to allow OpenAI to work more intensively with other technology companies, while it also reached an agreement with Anthropic last year.
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Axios previously reported that Microsoft was considering offering a version of the Chinese model DeepSeek to Copilot.



