2026 Open Championship stock report: Who's up, who's down

Southport, England – Ryan Fox will hit 10 more feet in his life. He will never beat another like him that one.
As it turns out, this Sunday's beauty in the big tournament. The work of years – a lifetime, even – comes to fruition in an instant. Life changes forever. Everything that was before is being replaced by everything that is now is something. And Ryan Fox is now a major champion.
The 39-year-old Kiwi is the only logical place to start this week's post-major tournament stock report, and he enters the proceedings with his trading at a very high level.
Stock report after the big tournament
Ryan Fox – Rising Stocks
Let me tell you about a small New Zealand company that has just launched its ship. Yes, its name is Ryan Fox, Inc., and after a professional career that has yielded just three victories to speak of memorable victories, it is on its way TO THE MOON.
OK — maybe I spent too much time on r/WallStreetBets before writing this story, but truth be told, Foxy's performance at Royal Birkdale remains one of the most exciting surprises I've seen in six years on the golf circuit. Fox is not only the best hang of all time, he is not only a player who exemplifies all the qualities that golf most desires in the competition (dignity, even-keel, playing with urgency), but he is also a true type of golf. humanity you can hope to win the big tournament.
It's interesting to think about the doors that will open for the rest of his competitive life as a result of Sunday's victory, including his first career start in the Presidents Cup this fall in Medina (how in the name of all that is a post-LIV international team has Fox never started in this event?). If it doesn't get any better than slipping a Claret Jug into the overhead compartment of a Boeing 737 this morning, I think Fox will be fine with that.
Scottie Scheffler – Rising Stocks
This is a bit of a guessing game, especially after a big “disappointing” season for the world No. 1 (three top-10s including a runner-up finish at the Masters), but I want to tell you about something I saw at Royal Birkdale that influenced my decision.
It was late Saturday night, as the leaders were leaving the golf course, when Scheffler came to a quiet corner of the practice range. He had just played what looked like a strange round of golf – a brilliant iron game, a bunch of missed short ones – and you could just tell he was talking about it.
He walked onto the green with his putting coach, Phil Kenyon, and without a word worked on the kind of putt that seemed to have missed the 20 on Saturday: A 10-footer maybe five inches from the hidden break.
For the next three minutes, I watched as Scheffler poured six straight 10-footers at all angles around the cup. With a visit rate of nearly 40 percent from that distance, the odds of that outcome at the time were 1 in 252.
When the sixth of those putts went in, I watched as Scheffler – alone on the range – laughing to him. As if to say, 'oh great, NOW they are falling.'
What that moment taught me is that Scottie Scheffler does not have a talent problem. He's a bit in over his head. And when he figures out how to get out of that, he'll probably start mowing people down again. I bet that result will happen sooner rather than later.
Bryson DeChambeau – Stock DOWN
It felt like a devastating week for DeChambeau, who played excellent golf amid the planet-shattering controversy and his absolute refusal to speak to the media. I really sympathized with the emotional struggle he went through after those two penalties on Friday night, and how difficult it was to regroup after his tournament was changed in a way that felt beyond his control.
But resilience in the face of adversity is one of the many reasons professional golfers make so much more money than I do, and I was disappointed that Bryson's week ended with two consecutive rounds to finish the tournament mostly out of contention. For those keeping score, that's three misses and one very disappointing T14 for the sport's most divisive player.
Bryson's vice grip on golf content – Stock UP
It would be incomplete to measure Bryson's performance this weekend on his golf alone, considering his golf played but a supporting role in the biggest drama of the Open Championship weekend.
While Bryson may not have earned himself a Christmas card from the R&A for wandering around oblivious to traditional golf decorations, he certainly earned himself a beer from every pub on England's west coast for his weekend job at Birkdale. Forgetting his golf for the second time, DeChambeau's performance was a stark reminder that he is golf's needle mover in the post-Tiger era. There is no one like him … even when he turns the petulant meter to 11 by blasting the media.
Cam Young – “Suffering Builds Character”
Two hours waiting in the golf club for a playoff only to lose a soul-crushing birdie putt in the final group on the 72nd hole? Yes, that's the golf equivalent of a kick in the pants. But I still think oddly if he got another chance on Sunday in such a big game, he wouldn't smoke his six iron off the face of the 18th hole again.
Shouldn't he already know that?
Yes, he is YOU KNOW that already. But until you watch one slip through your fingers like Cam Young recently did, you won't know how careful you really should be. Especially in the bunker on the 72nd hole.
Jordan Spieth – Suffering may not build character
That should have sucked. The last time he was at Birkdale, he played the most memorable final round for any golfer in the last decade. You weren't just on top of the world, you were staring down for ten years as one of the biggest sports stars since Tiger Woods.
And then, nearly ten years later, he missed the cut at Birkdale and it didn't even count as news.
I feel like a voice belief he is thrown more in the context of Spieth. I don't think that's the right word. Of course Spieth believes. He it should believe me. That golfer still lives in his body somewhere. But I'm not sure we'll ever get a good reason for what happened in the last nine years.
Here's the thing: Spieth is a good guy. I am not sure why such a unique Sisyphean burden has fallen on such a beautiful person. I hope there is a good reason for it all – a moment that will make all this suffering worth it. I'm afraid there might not be.
Tommy Fleetwood – Stock NEUTRAL
Having just won the Open, it's hard to see how this weekend could have gone any better for Tommy Fleetwood, the home boy who delighted the crowds for four days at Royal Birkdale. He shot four straight rounds in the sixties, the only player in the field to do so. He was in contention from the start. He made clutch putts and kept them running until the bitter end.
And yet this weekend feels … a lot like the other weekends of Fleetwood's big tournament. He is a victim of his own success in some ways. He's good enough to win big, and until he does, anything short of a big win will feel like a failure.
Tommy Fleetwood was devastated not to win his hometown Open.
And yet I will never forget seeing him stop to sign autographs for a group of shocking local kids immediately after leaving the score on Sunday night.
Very cool move. pic.twitter.com/jMWojjNeeM
— James Colgan (@jamescolgan26) July 19, 2026
Sam Burns — *Shrug emoji*
There is little question that Burns is on the very short list of the best players in the world right now. A proven long streaker, his game rose to another level in '26. When he woke up on Sunday morning with a two-run lead and no real chasers, I thought we should have seen his coronation.
Then came Sunday's unpopular game. What followed were a handful of other big Sunday duds over the past few years. If Burns had gone out and shot one under on the same golf course Cameron Young shot there are nine under Sunday, this entire column will be dedicated to him. Instead, he missed a birdie putt in the final to lose by two.
Good news: I still think the ordination is coming. Finally. Bad news: If it doesn't come Sunday at Birkdale, I'm not sure when a better opportunity will present itself.
And yet it is not all sad for Mr. Burns. She continued her latest streak of good news this week at the Open, sharing the story of her much-anticipated arrival at the event in the first place after the birth of her daughter, Belle. And then, when the cameras were focused on his playing partner, Ryan Fox, Burns did the most amazing thing: He stood and gave a real round of applause for the championship winner. He should have been upset at the time, but his actions spoke volumes for what was going on inside he.
In other words, it does search faith in him. Whether you're on the bandwagon with me is entirely up to you.
Si Woo Kim — Loyalty Points
Si Woo's stock right now is like when a company gets involved in an embarrassing controversy but is then rewarded by investors for emerging from a mistake.
Did Si Woo Kim choke on Sunday at the Open Championship, when he entered at 40 after taking the lead?
Yes, yes he did.
Did his willingness to admit as much on Instagram Monday morning help the lens through which I viewed his performance?
Yes, of course.
Casey Jarvis – Meme Stock
There's a South African team that bought Casey Jarvis for $500 as a joke a few years ago, when he was ranked 2000th in the world and missed the deadline at an event called “Bain's Cape Town Open.” That group woke up on Sunday to see their investment worth a million dollars.
Okay – more like part for a million dollars. But even so, Jarvis' charge up the leaderboard on Sunday at Birkdale to finish T6 in his first ever top 10 was nothing short of inspiring. The Open is nothing if not turn on call golfers to make a name for themselves. In one good week, you can be someone. On Monday, Casey Jarvis is the guy with a top-10 and $550,000 in his pocket and a trending position on the DP World Tour.
And best of all? We may not have seen the last of him. Here's hoping those boys back home in Boksburg aren't ready to sell.


